CREATIVE STRATEGY · BUSINESS GROWTH
Strategy Notes
Research-led notes on current developments in places, organisations and businesses. Each article considers what a real initiative reveals about positioning, storytelling, growth and partnerships — and the practical decisions behind them.
Nigeria’s D30 Launch Puts Useful Data in Focus
Nigeria’s D30 data-platform launch raises a practical question for smaller organisations: what evidence helps a customer or partner assess an opportunity, and how clearly are its limits explained?