Commercial Representation & Liaison
Trust Carries Responsibility
St Helena’s First Commercial Test Flight
WHEN THIS SERVICE HELPS
Representing Your Interests
I take on selected assignments representing organisations in commercial matters. Your organisation might be seeking investment, developing partnerships or looking for representation in a particular market. My role is to support that work and act on your organisation’s behalf.
We agree what needs to be achieved, what I am authorised to do and which decisions need your organisation’s approval. Within that role, I work with the people involved, help coordinate the information and support they need, and follow through on agreed actions.
How I Can Help
We agree where your organisation needs my involvement, what I can do on its behalf and how we will keep in touch. My work can include these three areas.
01
Represent Interests
I can represent your organisation with potential partners, investors and other institutions. I explain what it offers, needs and wants to achieve, then respond to enquiries and take agreed actions on its behalf. We set out my responsibilities and authority before starting.
02
Build Relationships
I can be your organisation’s key point of contact for the people it is working with or hoping to work with. I help them understand its priorities, find out what they need and bring the relevant information and people together so those relationships can develop.
03
Support Decisions
I help work through what is needed to take an opportunity forward and keep your organisation informed along the way. If a decision falls within my agreed authority, I can act on it. If it needs further approval or specialist advice, I bring it back to your organisation.
How It Works
Agree the Role
We start with a conversation about what your organisation wants to achieve and where my involvement could help. We discuss the role, the people involved and the priorities. This gives us a shared understanding of what your organisation needs and whether I am the right person to represent it.
Terms of Reference
We put the agreed role into writing, setting out my responsibilities, authority and the decisions that need your organisation’s approval. We also agree the timing, fees and arrangements for reporting back. These terms of reference give everyone a clear understanding of what I will undertake and how we will work together.
Regular Reporting
I represent your organisation consistently within the role we have agreed. We set a regular reporting schedule and format so everyone knows what has been achieved, what needs attention and what comes next. We discuss any changes together and agree how these affect the work.
Where This Fits
I consider assignments involving commercial relationships, investment opportunities, sponsorships or partnerships. General fundraising, legal representation and diplomatic representation are outside the scope of this work.
Commercial representation forms part of my Business Growth & Partnerships work. That broader service may be a useful starting point if your organisation is still exploring opportunities, markets or potential partners.
If your organisation first needs to explain its offer more clearly, a Positioning & Message Review or Creative Strategy Plan can help.
Discuss a Representation Brief
Tell me about your organisation, what it wants to achieve and where representation could help. We can discuss the role you have in mind, the authority it would involve and whether my experience is a suitable fit.